About Barbara Deters
Barbara is no stranger to the challenges faced by job seekers in the modern workplace. She's faced firsthand the corporate mergers, down-sizing, layoffs, career changes and relocations that test countless individuals every day as they strive to carve out a career in a changing job market.
After earning a degree in journalism from California State University, Fresno, Barbara began a long, successful career writing for a variety of print publications, including a number of California newspapers, the Arizona Republic, Arizona Business magazine and USA Today. The upheavals in the print publication world led to Barbara's transition from print journalism to a career in corporate communications.
Barbara spent more than a dozen years in corporate communications at Fortune 500 companies working with people at all levels, from front line to executives, and in all functions within an organization, including human resources, benefits, compensation, recruiting, IT and finance. This time in corporate America bolstered Barbara's expertise in honing strategies and tactics for identifying and presenting key messages for a broad range of clients and audiences.
Barbara launched her career coaching business more than five years ago because she wanted to make a difference in people's lives. She delights in helping others achieve career success.
Her wealth of experience and insights into how the corporate world communicates and works, coupled with practical know-how, gives Barbara a unique ability to understand how best to support her clients, making them job-market ready through custom career communications.